We’re thrilled to have an article from Kristan Higgins, New York Times Bestselling author. It was originally published on Romance University, but she’s letting us share it with you here!

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Please no, you’re saying. Not another article on marketing! I know, I know. They’re such a drag (except THIS one, of course). And we authors do so much already. We’re tired!

 

Don’t worry, my lambs. Organic marketing is different and in some respects, easier, because all it requires is authenticity, an eye for why your readers reach for your books and a little time.

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