May is Marketing Month on #RWchat! Our latest post combines newsletter advice collected by guest contributor Sofia Tate and #RWchat co-host Alexis Daria. And be sure to check out Robin Lovett’s earlier post, “Do I have to have a newsletter?“

At the LSFW conference in March, I attended the “Buzzing Your Book & Building Your Brand” workshop led by Liz Berry and Jillian Stein from 1001 Dark Nights. They had a ton of great advice on newsletters, and the session dispelled a lot of the fear I felt about starting one. On top of that, RT is going on this week, and Sofia Tate (author of the Davison & Allegra series) was kind enough to share her notes from the newsletter session led by Sarah Wendell (Smart Bitches, Trashy Books) and Mel Jolly (Author’s Atlas). I’ve combined our notes below to give you a double helping of tips and tricks to make your newsletter shine. Continue reading →